While Bebe Couture enjoyed exponential growth selling on Etsy for the first few years they were in business, their sales plateaued and they realized that Etsy had all of the leverage and control of their business sales. They knew that building an audience on their own online store (outside of Etsy) was the only way that they would see future growth in orders.
They knew that they wouldn’t be able to accomplish this on their own, so they asked us to help them with the strategy and execution of solving this problem for them. Because they didn’t own any of the data from their Etsy customers, they were essentially starting from scratch again. Bebe Couture did have their own website, but it was very basic and needed some professional attention because they weren’t receiving a lot of orders from it.
