E-Commerce secrets to scale

092 – Using Relationship Marketing & RFM Analysis To Scale Your Online Store With James Hipkin

E-Commerce Secrets To Scale is a marketing and entrepreneurship podcast that revolves around hearing the stories and strategies of successful entrepreneurs and e-commerce professionals to uncover scaling secrets that will impact your online store.

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This week on the show, James Hipkin from Red8 Interactive joins me to talk about Relationship Marketing and RFM Analysis as well as how using both of these tactics can help any e-commerce brand increase their customer lifetime value and customer loyalty. What James talks about in this episode absolutely blew me away so you definitely don’t want to miss out on this episode!

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